Cornerstone has officially announced the launch of CXA, a cutting-edge entertainment and talent agency that aims to redefine the landscape of the industry. Spearheaded by the dynamic duo Bunty Sajdeh and Prarthana Ajmani, CXA is set to carve out a unique niche by blending traditional talent management with innovative approaches that resonate with the contemporary audience. The agency’s establishment marks a significant milestone in the entertainment world, emphasizing a modern, holistic approach to talent representation.
Bunty Sajdeh, known for his extensive experience and insight into the entertainment sector, brings a wealth of knowledge to the table. His vision for CXA is to create an agency that not only nurtures talent but also empowers them through strategic partnerships and cutting-edge marketing techniques. Alongside him, Prarthana Ajmani, with her impressive background in talent management and a keen eye for emerging trends, will drive the agency’s creative direction. Together, they aim to cultivate a roster of talent that reflects the diverse and evolving nature of the entertainment industry.
CXA is poised to make waves by offering a comprehensive suite of services tailored to the needs of its clients. This includes everything from brand development and digital marketing to content creation and strategic planning. By leveraging the latest technology and social media trends, the agency plans to enhance the visibility and reach of its talents, ensuring they are not only heard but also seen in an increasingly competitive landscape. The founders of CXA are committed to fostering a collaborative environment where creativity thrives, allowing artists to express themselves authentically while achieving commercial success.
In a world where the lines between entertainment, branding, and digital influence are increasingly blurred, CXA is set to lead the charge into this new era. With a fresh perspective on talent management and a dedication to innovation, Bunty Sajdeh and Prarthana Ajmani are ready to help their clients navigate the complexities of the entertainment industry. The launch of CXA promises to be a game changer, offering a fresh take on how talent is represented and promoted in the ever-evolving entertainment landscape.